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The Company with Character
Does your company have character?


Unlocking Brand Potential Through Character Worlds
In a marketing landscape where authenticity and engagement are paramount, the concept of character worlds offers an innovative solution...

Alexis Boyett
Mar 232 min read
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The Power of the Princess
In a world that often values realism and practicality, the appeal of the princess in storytelling remains undiminished. But why do these...

Alexis Boyett
Mar 161 min read
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Enhancing Brand Loyalty Through Experiential Character Marketing
In an era where digital marketing dominates, experiential marketing stands out by creating memorable, real-world interactions. At The...

Alexis Boyett
Mar 21 min read
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The Journey From Princess Parties to Building a Nationwide Character Entertainment Business
When I look back on my career, it’s clear that everything I’ve accomplished in the world of character entertainment and experiential...

Alexis Boyett
Jan 213 min read
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Why Custom Characters Are a Cost-Effective Marketing Strategy with High ROI
In the world of marketing, brands are always looking for new ways to stand out from the crowd and create lasting relationships with their...

Alexis Boyett
Jan 103 min read
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Where Shopping Meets Storytelling
🎠Bringing Character Experiences to Malls Around the World: How We Turn Shopping Centers into Magical Destinations Malls are more than...

Alexis Boyett
Jan 23 min read
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The Top 5 Character-Driven Marketing Strategies to Thrive in 2025
As the new year approaches, it’s time to look ahead and position your business for success in 2025. Marketing is evolving faster than...

Alexis Boyett
Dec 27, 20242 min read
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10 Creative Marketing Ideas to Build Brand Loyalty in 2024
In 2024, marketing isn’t about how much you spend—it’s about how well you connect. Creative, customer-focused strategies will be the key...

Alexis Boyett
Dec 15, 20241 min read
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The Ultimate Guide to Custom Characters for Brand Marketing
Custom characters aren’t just for kids—they’re one of the most effective tools for building emotional connections and brand loyalty. A...

Alexis Boyett
Dec 15, 20242 min read
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How Experiential Marketing Can Transform Real Estate Open Houses
Open houses have long been a staple in real estate, but in today’s fast-paced and competitive market, traditional methods just don’t cut...

Alexis Boyett
Dec 15, 20242 min read
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Three Steps To Building A Community Around Your Brand
Welcome back, radiant soul! Let’s talk about something that every brand dreams of—a loyal community. Communities are built on trust,...

Alexis Boyett
Nov 18, 20241 min read
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How Custom Characters Can Bring Your Brand To Life
Imagine a face, a voice, or even a story that represents your brand—something that makes people smile, feel connected, and want to know...

Alexis Boyett
Nov 18, 20241 min read
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The Power of Storytelling: How to Make Your Brand Memorable
Every great brand starts with a story, and every story needs a spark. As your guiding Light Keeper, I’ve seen how storytelling can turn...

Alexis Boyett
Nov 18, 20241 min read
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Why Experiential Marketing Builds Unbreakable Brand Loyalty
Introduction :Hello there, bright star! It’s Nova, your Light Keeper, here to share some wisdom about a marketing approach that’s as...

Alexis Boyett
Nov 18, 20242 min read
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